Marketing Strategies For The Marketing Strategy - 1453 Words

INTRODUCTION: Every product has some worth or cost in the mind of the ultimate customer. This is called perceived value of that product. It is the customer’s perceived value of a certain product which sets the price, which a customer is happily willing to pay for it (Mack, 2012). Most of the time, the true cost of production for the particular products and services are not known to the customers. Instead, they feel the worth of a product from their sense of feeling and decide to buy it even on higher price. Therefore producers chase such marketing strategies which help them to set huge perceived value for their product or service and in this way they are able to get high prices for their products in the market (Sweeney et al., 1999).†¦show more content†¦In other words, consumer evaluates all aspects of a company and then decides whether it is offering value or not (Chen Hu, 2010). It affects his buying behaviour. Businesses attempt to influence this perception of reality, sometimes through trickery and manipulation but often just by presenting themselves in the best possible light. For example, advertisements often trumpet the quality and convenience of a product or service, hoping to foster a consumer perception of high value, which can pay off wi th increased sales (Sweeney et al., 1999). APPROACHING CONSUMERS: Exposure is a main feature which influences consumer’s perception about a particular product. A consumer will be more comfortable in making a buying decision if he is more and better informed about a product. That’s why, companies try to do their best to effectively publicize and announce their offerings (Mack, 2012). However, this situation creates a problem: When every business bombards consumers with marketing messages, consumers tend to tune out. Therefore to effectively inspire consumer perception, a business has to expose its product to public along with that it has to keep some distinguishing factor in its product due to which its product should stand out from the crowd. RISK PERCEPTION: Another important factor which a business shouldShow MoreRelatedMarketing Strategy1138 Words   |  5 PagesChapter 1 Marketing in Today’s Economy Exercise 1.1 CarsDirect http://www.carsdirect.com 1. Explore the CarsDirect website, including pricing a vehicle of your choice. How successful is CarsDirect in reducing the hassles associated with buying an automobile? 2. Does the design of the CarsDirect website convey confidence and trust in the car buying process? How has CarsDirect answered consumers’ concerns over the lack of a human element in their marketspace? Exercise 1.2 DaytonaRead MoreMarketing Plan For A Marketing Strategy909 Words   |  4 PagesA marketing plan is crucial to the survival of an organization. Marketing plans need to be well thought out and target a certain market. The market that an organization chooses will demonstrate what direction they want the organization to head in. However, choosing just one market will be problematic to the organization because they will be missing out on other opportunities to grow. The organization needs to operate like the old sane, kill two birds with one stone. Therefore, if an organizationRead MoreMarketing Strategies For Uber s Marketing Strategy1786 Words   |  8 PagesCurrent Marketing Strategy By December 2015, Uber has raised total equity funding of $6.61 billion in 12 rounds from 52 investors (Exhibit 2: Uber’s Investment Rounds) (CrunchBase, 2015). Compared to its seed capital of $200,000, the company has expanded enormously in these few years. Besides its evolving service lines, Uber is actively investing and developing marketing campaigns. This is highly related to Uber’s success in attracting customers, which is the most important revenue stream of theRead MoreMarketing Plan For A Marketing Strategy Essay906 Words   |  4 Pagesestimates and financials required for the proper and effective conduct of this marketing plan throughout calendar year 2016 by On-Target of SoCal can best be broken down and expressed within the following three major categories; implied, specified, and shared marketing activities. Each of which will be further addressed in the following paragraphs. Implied Marketing Tasks The Implied Marketing Tasks include all those marketing activities conducted directly and routinely by the entire staff of On-TargetRead MoreMarketing : Direct Marketing Strategies Essay1037 Words   |  5 PagesDIRECT MARKETING Direct Marketing is a form of advert in which a producer of one business introduces physical materials on market to consumers or other business entities and informs them about the services or products in stalk for them. The producer addresses customers through different channels such as mail, e-mail, phone, in person, etc. When one engages in direct market, he/she is not expected to make general adverts like the adverts on billboards to promote a brand or make people aware of theRead MoreMarketing Plan For A Marketing Strategy1897 Words   |  8 PagesMarketing plans are essential to businesses and companies in terms of coming up with a meticulous plan to market and advertise products, such as food brands you would see on supermarket shelves. For example, marketing and advertising highly revolves around a marketing plan as it plays an important role in organising and facilitating a marketing campaign (Kotler et al., 2009). Marketing plans consist of multiple different components/sec tions which, when put together form the overall plan as a wholeRead MoreAmazons Marketing Strategy1993 Words   |  8 PagesAbstract The purpose of this paper is to evaluate the marketing process of online retailer Amazon.com, Inc. Amazon.com provides a number of retail services as well as web and storage services. The corporate strategy framework, as discussed in Cravens amp; Piercy’s Strategic Marketing text, will be used to examine the background of the company and define its current position. The corporate framework includes the following: (1) corporate vision (2) corporate objectives toward vision (3) resourcesRead MoreThe Marketing Strategy Of Walmart1496 Words   |  6 Pagesrecognition by consumers escalate to never before seen heights. Because of this brand recognition, it has become important for businesses to design their websites to reflect their overall marketing strategies. This is especially important in the retail world. All retail businesses have a similar overall marketing strategy of generating sales and retaining the customer for future sales. Most of the retail giants still greatly rely on the success of their brick and mortar stores to turn a profit. HoweverRead MoreDells Marketing Strategy1802 Words   |  8 Pagesalways been careful in sustaining its marketing strategy of providing standard-based computing solutions (Official Website 2004). Today Dell is the third largest computer manufacturer in the world. On January 2004 Dell reports net revenue approximately $41,444 millions and 46000 employees (Annual report 2004). Marketing Environment Dells strategy is global. It realizes that being closer to the customers is essential in carrying out its marketing strategies as well as in enabling it to build customerRead MoreThe Marketing Strategy Of Walmart Essay1748 Words   |  7 Pagesdepartment where they work in (Sang-Hung, 2006). This is a great marketing strategy, because it doesn’t allow the consumer to feel that they are walking throughout the store without constant assistant. There are also employees who job is to provide the consumer with samples of products throughout the store on a daily basis, this allows the consumer to try the product before they buy it (Sang-Hung, 2006). This marketing strategy can be used as a survey technique that measure whether the product

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Have a Potential Drug Test Coming Up? Test Yourself and Let Us Tell You Where You Stand If you are aware of an upcoming drug test – or if you know that you may be required to undergo a test at any given time – you may have questions and concerns about where you stand. An individual may be required to pass a drug test for a variety of reasons; in fact, drug testing is more commonplace than ever, both as a condition of pre-employment and for the presently employed. Even the prospect of job advancement could necessitate desirable test results before a promotion may be implemented. Testing Is Now an Established Practice How did drug testing requirements become an accepted practice among employers? The turning point was likely the Drug-Free Workplace regulations that were set in motion in 1988. A highlight of that program was the mandate that companies with Federal government contracts of more than $25,000 require drug testing among their workers. An act that was put in place in 1991 – known as the Omnibus Transportation Employee Testing Act of 1991 – was passed in order to ensure that workers in particularly safety-sensitive industries (such as aviation, mass transit, and trucking) be impelled to undergo testing, as well. These laws and regulations have been devised for many reasons, not the least of which is to keep the public at large safe. The logic behind testing those who fly aircraft, work on pipelines, or operate mass transit seems obvious when doing so couldShow MoreRelatedThe reddit study guide9469 Words   |  38 Pages---------------------------------------------------------------- Good students: How do you go about getting good grades? 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How Technology Changed The Making Process Architecture Essay Free Essays

string(77) " perfect tool for animating a individual design on a mass production degree\." See for a minute the statement of good vs. immorality. Neither can look competently be entirely, without the other surfacing or interrupting the mold at one clip or another. We will write a custom essay sample on How Technology Changed The Making Process Architecture Essay or any similar topic only for you Order Now Now consider the historical clash between the humanistic disciplines A ; trades epoch of design and today ‘s computing machine aided ‘magnificence ‘ . Equally shortly as design AIDSs such as AutoCAD, and optical maser cutters were created, people began to reason for the loss of design beginnings and individualism ; some may even state its psyche and character. Those who were enticed by this new engineering that allowed production to be executed in half the clip on twice the graduated table, were in awe, and of course as with all two sided conflicts, confederations were formed. â€Å" Gone are the yearss of manus carving and infinitely palling adult male hours in workshops † shouted the people of the hereafter, â€Å" what takes you a hebdomad and four work forces, takes us a twenty-four hours with a computing machine, with no demand for acquiring Myxocephalus aenaeus. † The conceptual age of design was genuinely revolutionized by computing machines, no statement at that place, but was it needfully a good thing? â€Å" No! † shouted the people of tradition, â€Å" where you exceed us in production†¦ you lack in character, where is the bosom and psyche? The attending to detail absorbed through precise craft and trade? † ( Pemble, 2010 ) Once once more I feel that their statement is sound, but is it non besides a premier instance of people fearing what they do non understand? As is the instance with all statements, it frequently takes a measure back and a good long expression at both sides of the instance to bring on or make a via media that allows both sides to progress further than they imagined. For this we need to get down in Weimar, Germany, the twelvemonth is 1919 and the Bauhaus school of Art A ; design is formed. Throughout Europe, universe war one had clearly left its grade. The German province ballad in confusion and its economic system ballad in rags and after the initial convulsion over the hereafter of Germany. Whether it be Soviet communist or capitalist German, several factors were set in rock, the manner of imperialist magnificence and ornamentalism design had to alter, the transmutation of ’emotional Expressionism to the prosaic New Objectivity ‘ ( Minusfive 2006 ) . This gave the German administration, Deutscher Werkbund, founded in 1907 and considered the precursor to the Bauhaus, a newfound vas for their visions of design. The Werkbund ‘s purpose was: ‘to harness the new potencies of mass production, with a head towards continuing Germany ‘s economic fight ‘ ( MinusFive 2006 ) . This sort of docket for alteration become evident in many countries of design, it may hold originated in architecture, with the Werkbund ‘s thought of economical production for lodging and the built environment, but it spread to even the most humble of objects, uniting industrial methods with artistic genius, an illustration I suppose being envelopes. Up until 1840 all envelopes were handmade, cut from paper and constructed before being used to direct mail. However, in that twelvemonth a British adult male George Wilson derived a method of mass production from the geometric layout called tessellation. This enabled multiple envelopes to be cut at the same time understating the waste cut paper. Merely five old ages subsequently the production of envelopes was revolutionized farther by two work forces, Edwin Hill and Warren De La Rue, whom pioneered a steam pressure machine that enabled the film editing, turn uping and gumming procedure of envelopes all to be done in one phase. As was to go on less than a century subsequently to assorted trades, the traditional method of production died easy at foremost, so all together outclassed and outperformed by its machine age replacement. Here is where the via media between industrial and traditional methods is required. During my journey in which I created my ain envelope design, I was able to see the virtues and disadvantages of both terminals of the spectrum. The first measure was to take a standard sized envelope and dissect, analyse, and animate it, several times, to acquire the feel for and a thorough apprehension of its design. I so, from a strictly conceptual position, came up with my design, which was to be a clasp waterproofing phonograph record shaped envelope. I so repeated the procedure I used for an bing design, for my ain, implying proficient drawings, theoretical accounts, paradigms, and experimentations, until I came up with my finalised design. Here is where the ‘best of both universes ‘ comes into its ain. If I were to ship on this undertaking in an indistinguishable manner, but in a 3D practical computing machine universe via plans such as CAD and 3DSMax, it would be quicker ; nevertheless†¦ there would be no feel for the design, surely no character, and there would be no manner of cognizing if it worked, or how it were to assemble. Tactual sensation is one of the appeals of handmade plants. It was at this point that I was encouraged to look into the more industrial side of production, so after reassigning my design from manus drawn programs to an AutoCAD design, It was so onto the optical maser cutter, which basically is a robotic device that reads the lines, line weights, and colorss of lines to find where demands to be cut or scored on the stuff placed under the optical maser. Now here comes the hard portion, but does turn out to be the portion that pays away, as the optical maser cutter is undeniably fiddly to setup and graduate with respects line weights, fold lines and cuts . ( Fig.1 ) Envelope Net Construction. ( Pemble, 2010 ) In this sense, there is still no smooth passage between adult male and machine, as it took several efforts for the optical maser cutter to ‘understand ‘ the design, nevertheless that said, one time calibrated it is the perfect tool for animating a individual design on a mass production degree. You read "How Technology Changed The Making Process Architecture Essay" in category "Essay examples" Modern methods have gratefully taken the emphasis and huge adult male hoursA required out of manus production and tradition, but the integrating andA rules of tradition and good design should ne’er go to the full digitalisedA like its replacement. Just like the statement of parallel vs. digitalA sing timekeepers, each will hold their function as one merely would n’t be were it non for the original. ( Fig.2 ) Envelope proficient drawings ( Pemble, 2010 ) The point of this probe for me is that both modern and traditional trades both have their functions, and as many influential figures agree, neither should be neglected nor overlooked, for they both hold virtues. Technology has so renovated the design universe, but in today ‘s society it does on juncture overpower and fail to make itself justness, go forthing the piece cold, generic and gray, neglecting to make itself justness. This as with most facets of the design universe boils back down to the roots of the Bauhaus. Take for case the thought of BauhausA furniture design, it wanted to keep the traditions of A psyche in design, along with logic, so for case a better idea outA design made with more economic stuffs and engineerings, butA still manually overseen or produced would therefore potentially be the perfect design expression. Enter Mies Van Der Rohe. Originally from Aachen, he moved to Berlin in 1905. At the age of 19, he was unqualified and spent his clip skiping between constructing sites. Not precisely the start in life most would stereotypically tie in with a celebrated designer, whom set about alteration we feel the benefits of today. ‘The undertakings of design and building were combined in his early instruction, non separated by progressively common divisions between designer and builder. ‘ ( Zimmerman C. 2006, p.7 ) Mies van Der Rohe was trained as an complete bricklayer and stonemason under apprenticeship of hisA male parent, but besides trained as a proficient draughtsman, after taking a acute involvement in design whilst he worked for a specialised plasterwork company. He saw the demand for an apprehension of both the terminals of the constructionA spectrum from the initial flicker of an thought, to the laying of foundations, so that he may plan more expeditiously. Riehl House was his first committee under recommendation of a co-worker at Bruno Paul designers, and was finished in 1907. ‘The immature Mies proved himself able to plan and construct aptly, even skillfully, and capable of fruitfully prosecuting the most modern-day issues of the architectural universe in Berlin at the clip. ‘ ( Zimmerman C. 2006 p.19 ) This was merely the beginning of a long and fruitful calling for Mies, and this subliminalA subject was present throughout his calling, the breaking away from tradition and supposedA acceptable signifier, in favor of modular, efficient modern stuffs in design. This ability to pull and remember from the design ethos of past, and unite it with the head of engineering to make something that is non merely perfected in its balance, but besides pleases a wider audience is an ability he rarely neglected. A premier illustration is of this is dark ruddy masonry built Lange and Esters House. ‘The esters and Lange edifices were both surfaced in dark brick ; but they are merely partly bearing-wall constructions. They were among the first modern edifices to liberate brick from its burden bearing map. ‘ ( Zimmerman C. 2006 p.33 ) It givesA the visual aspect of a traditionally built house of the clip, yet modernised in aesthetics somewhat, and due to its modularA skeleton of steel it allows the big unfastened positions that it contains, and for the first clip in German architectural history, the spacial design dictated the structural computations. ( Fig.3 Esters A ; Lange edifices ( Taschen, 2006 p.33 ) Merely like with his most prolific of undertakings like the SeagramA edifice, IIT Centre and exhibition hall in Berlin ( ironically hisA calling peaked both as he left and subsequently returned to the metropolis ) he usedA the most modern of attacks to build the edifice yet he stillA remained true to the classical ideals of unfastened fluxing infinite, secularA positions, and the overall command of the infinite provided. I suppose a pinnacle instance survey would be that of the Barcelona Pavilion. After being accepted into the Werkbund in 1927, Mies was commissioned by the German Reich to plan and construct the 1928 World exhibition in Barcelona. With its beautiful classical onyx and marble walling, and chrome framed glass frontages of multiple sunglassess, it was the prototype of signifier with map, a piece de opposition of the Bauhaus vision. Alternatively of the normal layout of conventional lodging or edifice, it followed Mies combination of ‘Rhythmic motion ‘ and â⠂¬Ëœcarefully composed positions. ‘ ( Zimmerman C. 2006 p.39 ) Though beautiful, like all single paradigms it was somewhat flawed ( due to deficient budget and deficiency of specialized stuffs, the prolific level roof was susceptible to H2O harm and about ruined the full construction ) , but merely like the method of test and mistake in many of the manus trades, Mies learnt from his errors, and embraced them with his hereafter undertakings, like the Seagram edifice and IIT, whereby he perfected his steel frame designs that have revolutionized today ‘s building. ( Fig.4 ) Barcelona Pavilion ( Taschen 2006 p.38 ) ‘The Seagram edifice was doubtless in this paradigmatic manner. It is frequently seen as the finest high-rise edifice Mies of all time built. No longer looking back to past historical design for legitimation, the edifice presents the architecture of capitalist economy with its most indispensable, concentrated face. ‘ ( Zimmerman C. 2006 p.16 ) Merely like in my probe into envelope design, sometimes things can be flawed ; the of import portion is larning from it and being able to go on. This is where I feel that by making all of the experimenting phase by manus, with voluminous sums of test and mistake, I managed to win in a design that as viewed by others was vitally flawed, my point being this. The initial design standards given to me was that the envelope had to be capable of keeping this essay and any attach toing notes, drawings, work etc and my design being round was hence flawed, sing all of my notes and work is on rectangular pieces of paper. It may look like a really simple reply to a glaring skip, but I have merely decided to enlarge the size of the envelope, and changed its ain standards in that it will be more like a booklet, capable of keeping my work. Merely as changes were needed to my envelope, drastic changes were needed to the universe of design. The air currents had changed way, and alteration was coming. As with a batch of the designers of the clip and followings of theA Neues Bauen, people frowned upon this new principle of design. ‘By 1933 many designers of Neues Bauen understood their unstable position in national socialist Germany, and many emigrated. ‘ ( Zimmerman C. 2006 p.14 ) With the tenseness turning quickly in Germany, and the intolerance of the now authorising Nazi party rapidly demoing itself, the design universe shortly became a focal point. With its expansive imperialist nature, the new Reich wanted its capital to demo this. However†¦ tradition ruled the moving ridges. ( Fig.5 Seagram Building ( Taschen 2006 p.72 ) Equally shortly as the National socialist party came to power the Bauhaus was voluntarily closed by its members, cognizing the position of the new Reich and how its left wing ideals would be dealt with. ‘Nazi authors like Wilhelm Frick and Alfred Rosenberg had labelled the Bauhaus â€Å" un-German † and criticized its modernist manners ‘ ( MinusFive 2006 ) Many designers of the clip shortly began to emigrate, limitations upon Mies ain work was imposed and his security was shortly threatened. In 1938 he made a calling altering pick and emigrated to the United States of America. Here I feel began the true nature of clever design. By that I mean the ability to cover the full spectra, rectifying the negatives and reenforcing the positives, and carry throughing the Bauhaus ideals of remarkable design. The Seagram edifice was by any criterion, stat mis in front of its rivals. Yet it achieved this without claiming to be the hereafter, or resenting the yesteryear. With authoritative insides, a posh dark outside tegument of externally mounted bronze, and topaz tinted glass ; it non merely looked the portion, but besides incorporate frontier engineering, to help in air current buffering and cut down UV glare/heat. Its fretted modular steel model besides represented the manner frontward, non merely with its drape walling efficiency that allowed simple climbs for the traditional Venetian blinds, but besides with respects a igniter, stronger, more adaptable building method that retained so called authoritative characteristics. However, the edifices piece de resistance is what many of today ‘s skyscrapers have to thank. Before Mies got his custodies on the committee, he looked at the rivals, the other structural venue, and besides back at his old constructs. He so did what no 1 else had done. He set the tower a sensible distance back from the street and created what we see throughout today ‘s metropoliss, urban landscape gardening. By making this public infinite, this null filler that bridged the public and private sector he thereby integrated the Seagram instantly with its environment, it was this kind of thought, that put Mies one measure in front, enabling him to provide absolutely for both terminals of the spectrum by merely believing outside of the box, where no others considered or dared to. It paid dividends, whilst besides puting the tendency of perpendicular design for decennaries to come. Decision Balance is what enables many things in life to execute at their several bests, from the balance of work and societal, to the balance of a relationship, and none more so than the design universe. When it comes to the statement of traditional vs. Modern, the initial phases of design should ever esteem their roots, therefore maintaining to manus drawn methods, trades, and human probe likeA sketching and theoretical account devising. It is all excessively easy to trust entirely upon CAD and other such plans that have made some of today’sA design instead inert and cold, without human appeal, and the lone possible preservative of these characteristics is the maintaining of traditional methods and heritageA to maintain the human signature alive. The probe I carried out made this all excessively evident, that trusting upon engineering to transport a design from origin to creative activity is a vitally flawed theory, and that without forfeit of adult male hours and attempt with my ain accomplishments, my envelope would be nowhere near as thorough or good designed, non stating that it is a perfect illustration, but what interior decorator is without his or hers errors? Far excessively many things in life have slipped into the huge abysm that is history and all because we ‘ve become excessively eager and thirsty for this new age of production easiness, of technological employment, whereby objects are no longer designed, they are manufactured, devoid of all the initial inventiveness. ‘The radically simplified signifiers, the reason and functionality, and the thought that mass-production was reconcilable with the single artistic spirit. ‘ ( MinusFive 2006 ) Within the last century, the Bauhaus is the lone thing that has come in the manner of the apparently unstoppable machine age. It questioned workmanship vs. Mass production, usefulness vs. Beauty, and chiefly whether a remarkable proper combined signifier could be. In many countries it succeeded, particularly in furniture design, with the likes of Breuer and Stam, whom renovated modern furniture with the cost effectual usage of steel, supplying signifier and the most necessary map. At the terminal of the twenty-four hours, the difference over the necessitation of design development will ramp for old ages to come, the of import factor which I can non underscore plenty is the via media, the balance, the equilibrium, and nevertheless many other words there are to depict the simple fact that both are every bit every bit of import as the other. ‘One of the chief aims of the Bauhaus was to unite art, trade, and engineering. The machine was considered a positive component, and hence industrial and merchandise design were of import constituents ‘ ( MinusFive 2006 ) How to cite How Technology Changed The Making Process Architecture Essay, Essay examples

Healthy Body Weight free essay sample

The Interview Interview: Kim Allman, my sister, lost 45 lbs. She has gained 5 back. She started her weight loss journey through the Leesburg Business Wellness Challenge where local businesses compete against each other to lose weight. She has maintained her weight loss of 40 pounds by working out. She hasn’t really made any dietary changes other than reduced portions at meal time and she uses less sodium in her diet now, also. She went from a size of 20 down to a 14.She has discarded her old size 20 clothing and found that this helps her to keep up with her program. Ways to lose weight: 1. Exercise is necessary for good health and weight loss. 2. Eating less is one method of starting to lose weight. 3. Eating smarter. Eat whole grain foods like whole wheat bread instead of white bread, brown rice instead of white, maybe have a bowl of oatmeal for breakfast in the morning. We will write a custom essay sample on Healthy Body Weight or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Tiffany Tseng (2012) states there’s no need to cut carbohydrates from a diet plan. Eat whole grains. 4. Substitute different foods such as skim milk or low fat milk for regular milk.For long term weight loss make a plan and stick with it. One major reason that people don’t keep excess weight off is that they don’t stick with the diet and exercise routine. One needs to consider any foods they may have allergies to and pick a diet plan in accords with that. As far as exercise goes one should also consider their current state of health. For instance, some people can’t run or jog but they may be able to ride a bicycle or use a stair-stepper type exercise machine. Walking is another option, also. The ways to adjust diet and exercise are plentiful. So, adjust your healthy life style for you.Anthropometric Measurements My measurements are as follows a 40 inch waist and 40. 5 inch hips a) Calculations indicate 40 inches divided by 40. 5 inches for a Hip Ratio of 0. 95 b) Compare of my waist-to-hip ratio to recommended measurements shows that my weight to Hip Ratio is 0. 95 and appears to be within a healthy range. Although it is at the upper limit. c) Interpreting the results from data posted on-line by Certified Personal Trainer Waehner (2009) Shows that Waist to Hip Ratio for women should be 0. 86 or less. The Waist to Hip-Ratio for men should be . 95 or less.These are considered to be healthy guidelines for a hip ratio for men and women. I need to exercise a little more though, since my Waist to Hip Ratio is at the very upper limit and could easily go over. My BMI a) Calculations are shown below. 69 inches converts to 1. 75 meters height when 69 inches is divided by 39. 3. 179 pounds converts to 81. 4 kilograms. BMI = kg/m2 so; 81. 4/(1. 752)=1. 75/3. 06=26. 6; BMI=26. 6 My BMI is slightly high from the given reference charts and I may need to lose 5 pounds. The health risks that affect me are sleep apnea and high blood pressure.But, I have a CPAP unit that I use and I take medication for the high blood pressure. So both conditions are treated and should not be a problem. This information was obtained from a web page created and maintained by: Lona Sandon, MEd, RD, LD (2003). Current Weight Loss Methods Slim-Fast Atkins The Best Life Diet NutriSystem Weight Watchers Length of DietAs long as it takes to lose weight then. use Slim-Fast to maintain weight. Atkins converts to a lifelong plan that limits carbs. Lifelong. It’s a life style choice. As long as it takes to meet weight loss goal.As long as it takes to meet weight loss goal. Exercise10-minute walks several times a day and build up. Yes, aerobic versus anaerobic activities explainedYes. You boost your activity level to advance in the plan. . Yes. Follow specific exercise plans. Yes, workout ideas and demos online ExpensesInexpensive. Membership is free. Expensive, since meat is expensive. Cheap. Buy healthy food at store. Expensive!. Expensive. Eating OutThe website offers dining-out tips. Yes. Only protein and no carbs. Yes. Don’t pick high-fat menu items. Yes. As long as its low fat and low sugarYes.Use â€Å"Core Plan Restaurant Guide†. All of the above diets require life-long diet changes and exercise to stay at weight goal. The Atkins, Weight Watchers and Nutrisystem diets are expensive and not in everyones price range. All of the diet plans have been proven effective. But according to Lisa Weber (2009) the Atkins Diet plan is viewed as unhealthy by many people. It seems to stand to reason that eating healthy foods that are inexpensive is the best diet and should also, provide long term benefits. The Best Life Diet seems to follow this principle. Current Weight Loss Ads

The Effects of Solons Reforms on Athens Essay Example

The Effects of Solons Reforms on Athens Paper Athens, pre-574 BC, was riddled with problems, and the nobles of Athens soon realised that the revolt, resulting in a tyranny that had happened in so many surrounding cities, was a serious possibility. Their solution was to shift law making power to Solon. Solon soon revolutionised Athens by an attempt to solve the political, economic and social problems of Athens. Before Solons reforms, the political situation in Athens was not desirable. Split into 3 levels; the magistrates, nobles and held the majority of power; the Council of Areopagus, nobles who controlled the law and the state; and the Assembly, the middle classes of Athens who held little power, the government was used by nobles to exploit the poor. Solon endeavoured for Eunomia; or the reign of good order, where all classes where represented in government. Under Solons leadership, the Codes of Law, regarding family matters, were revised and brought benefits to all social classes. He established a Timocracy; a government in which political rights of citizens were determined by wealth, not by birth. He then split the government into 5 levels; the archons, the Council of Areopagus, The Council of 400, the Assembly and the Heliaea. By spreading the power evenly over the 5 levels and allowing men of non noble birth and lower income into government, Solon broke the monopoly the nobles had held over the government and set the foundation for a democracy. We will write a custom essay sample on The Effects of Solons Reforms on Athens specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Effects of Solons Reforms on Athens specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Effects of Solons Reforms on Athens specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The economic situation in Athens was also extreme. Widespread debt, the rising of the Hektemoroi, and Athens war against Megara, all resulted in a struggling Athens. Solon immediately passed the Seisachtheia, or the shaking off of burdens. This meant that all outstanding debt was cancelled, and all those who had become slaves due to their debt were freed. It also involved the return of those who had been sold overseas, and the removal of the Hektemoroi. As a result, Athens became a city filled with peasants who had no money or land. The wealthy of Athens lost control over large areas of land on which the Hektemoroi had worked, and they also lost the interest on their loans. Solon also placed temporary bans on exports or agricultural products to prevent famine. This prevented speculation in essential products and lowered the prices on basic necessities. He encouraged many of the landless to return to learning a craft, and made it obligatory for the father to teach his son a trade. These reforms took steps to making Athens a free citizen nation, but it only alleviated distress instead of eliminating the problems. Pre 574, Athens was split up into 4 social classes; the Eupatridae, nobles that held almost all political power; the Georgoi and Demiourgoi, farmers and craftsmen who held average rights; and the Thetes, who held no political rights or land. These classes also split into clans, the constant bickering between clans often disrupting Athens. Solons reforms meant that all 4 classes held political power, and it was more difficult for the Eupatridae to exploit the other classes. Fighting between clans also decreased, and Athens became much more stable. In conclusion, we can clearly see that Solon attempted to address all major issues prevalent in Athens at the time, from debt to social classes. His reforms aided the situation, but whether his reforms were practical for long term application is arguable.

Sociological Imagniation essays

Sociological Imagniation essays What is Sociology? Sociology enables us to understand the structure and dynamics of society, and their intricate connections to patterns of human behavior and individual life changes. It examines the ways in which the forms of social structure - groups, organizations, communities, social categories such as class, sex, age, or race, and various social institutions such as economic, political, or religious affect human attitudes, actions, and opportunities. Sociology also explores how both individuals and collectivities construct, maintain, and alter social organization in various ways. Sociology asks about the sources and consequences of change in social arrangements and institutions, and about the satisfactions and difficulties of planning, accomplishing, and adapting to such change. Sociological imagination is a special way to engage the world. To think sociologically is to realize that what we experience as personal problems are often widely shared by others like us. Many of our personal problems are actually social issues. What is the difference between trouble and issue? Troubles: Within the character of the individual and within the range of his or her immediate relationship with others. They have to deal with self and within those limited areas of social life of which he or she is directly and personally aware of. Issue: It has to do with matters that transcend the local or immediate relationships of the individual. They have to deal with different kind of environments that overlap and penetrate each other to form the larger structure of social and historic life. The difference between two is a critical issue for sociological imagination and a feature of all classic work in social science. Most issues cant be defined in terms of everyday environments of common men. Issues involve a crisis in institutional arrangements and often involve contradictions or opposition. The sociological imagination helps ...

Supremacy of EU Law Essay Example | Topics and Well Written Essays - 2500 words

Supremacy of EU Law - Essay Example The reliability of EC law is made certain by its supremacy over national law and this is the fundamental value of EC law when developed by means of the European Court of Justice. The courts started to accept the idea of supremacy and began to make a decision such cases as Costa v ENEL in a very Community optimistic way. Consequently for EC law to succeed over national law, member nations would have to change their lawful systems to stick on to the principle of supremacy. The participants to the Treaty of Rome shaped a supra-national legal structure involving themselves, with its individual enforcement systems (the Commission and ECJ). For the reason that all the Member States are identical under the Treaty, they ought to have the identical rights and responsibilities. This is attained by making sure that, in the regions where the affiliate States have decided to act as a Community, they restrict their individual national authority to take action (123HelpMe.com. 2010) The European Court of Justice (ECJ) is the legal wing of the European Union. Its major job is to interpret EU legislation and make certain that EU legislation is evenly observed by all the Member States (Skiadas, 2005). Its legitimate base is found in the Treaty creating the European Community (AKA Treaty of Rome). To alleviate the trouble of the ECJ’s vast case load, a 1988 Council resolution formed the Court of First Instance (CFI). The CFI can submit cases to the ECJ when their outcomes have the capability to seriously influence the nature of Community law. Every EU Member State appoints one judge to the ECJ and they are assisted by advocates general who present opinions to the Court.

Importance of Business Ethics Research Paper Example | Topics and Well Written Essays - 2250 words

Importance of Business Ethics - Research Paper Example The researcher states that several ethical theories exist defining what ethical and otherwise. Business ethics is derived from the ethical theories as for the behavior and conduct that any business entity adheres to in their daily interaction with their environment. Business ethics involves the application of ethical values such as integrity, fairness, respect, and transparency in business interactions. Business ethics also relates to how the business develops its structures produces and delivers its products and services to its clientele. Interaction with consumers, suppliers, employees and the wider society should align with ethical practice. Business ethics is very important due to the moral reasons which come with it. According to deontological theory, an action is considered to be ethical if it complies with the duties allocated either formally or moral duties. The utilitarian perspective of ethical actions is those that yield greater good for the majority. Personal and communit y conduct should comply to set rules and regulations for it to qualify classification as ethical. Actions that undermine the rights of other people are unethical especially exploitative behavior even if the victim is not informed of their rights. At the same time, some ethical theory as suggested by Plato and others in his school of thoughts indicates that the end justifies the means. Provided the end results are considered to be positive and acceptable then the process is ethical. Being ethical in a business is the right thing to do and business should ensure all the business behavior is governed by ethics. Business ethics and corporate governance work together to ensure accountability of the business to all stakeholders. Business ethics brings about the cooperation required for a company and the business environment to survive.

Women's Issues Thesis Example | Topics and Well Written Essays - 1250 words

Women's Issues - Thesis Example Denying the self in order to fit into roles that are defined by male dominance does not provide for freedom, but is a continuing diminishment of those roles that can only be taken on by the female gender. The female gender has been fighting a battle that cannot be won, defeating their own essential instincts in order to create a world in which male dominance is continued through female adaptation to male roles. In Kate Chopin’s (1884) The Story of an Hour, freedom is described by the absence of a husband. Having done as society required and married, when her husband died Mrs. Mallard was given freedom from both social constraint and the oppression of marriage. The oppression of marriage was not defined by love or a lack of love, but by a society that pushed women’s desires to the back in deference to their husband. It could be said that in the hour she spent within that freedom, she had established true equality. She could be female and express herself through those traditions that were decidedly feminine, but she would no longer be subject to the scrutiny or opinion of her husband. Although she would still be constrained by the conventions of the 19th century, the essential message was that she was no longer oppressed within the space of her home, her ideas, beliefs, desires and ambitions freed within the boundaries of her position in life. The point of this story is that fo r an hour she experienced this freedom, and this can be used as a structure from which to discuss the problems with feminism as it has attempted to free woman from the oppression of male dominance. Reading Mary Wollstonecraft (1792) allows the feminist with an open mind to begin to re-envision her place within a modern world. It is not the modern message that women must be both male and female to be considered successful, but that women should be given equal standing for the value of their gender. She discusses the idea that women should be companions, not merely subjugated wives,

Challenges for HRM in Internationalized SMEs

Challenges for HRM in Internationalized SMEs 1. Introduction The international SMEs have some problem in human resource management structure, the mobility of personnel is fast, the salary compensation is weak, the employee education, training and teamwork management is not enough. In the international market, these problem need to be solved as soon as possible, therefore, some international SMEs have to make a revolution in its management structure, as some international SMEs often focus some process that can profitability immediately, and dont care about the future benefit, and their management structure is overstaffed and complex. So the international SMEs have to develop the new management structure to adapt the competitive in the international market, decentralization is the trend, which can motivate the employee and managers active and responsible, decentralization firstly requires the manager who have good knowledge and skill in management. The motivation system can raise the employees motivation, the equalitarianism is not appropriate, so the international SMEs need a change in their management structure. 2. The variation in the organization structure Most international SMEs have the problem in organization structure, the variation is quite big. Usually, the organization structure is line, the result of which can cause the overstaffed, bureaucracy, and the low efficiency. Therefore, the organization structure has to simplify the organization structure, reduce the hierarchy. A flatten of an organization is one of the solution, but not the only one, and it could not be enlarged forever. The purpose of the flatten is to reduce the cost of the management, more communication between up layer and down layer, it is necessary in the international SMEs, the company originally has the problem in the management, so this method of management can increase the efficiency, it is convenient to the top manager. 3. The globalization of HRM In term of the element of the law and policy, the international SEMs should make a completed investigation on the policy environment, including the characteristic of the labor organization, and it is necessary to make a survey in the law and regular of the employment. If it does not do like these, it will suffer from the criminal charge upon the labor discrimination and the right of the labor, and the labor dispute also need to pay more litigation cost, which damages the reputation of the company in labor market. In the part of culture, the international SMEs have to integrate in the business process, due to the different cultures in the different countries, the international SMEs have to adapt the cultureà ¯Ã‚ ¿Ã‚ ½s differentiation, except respect their culture, it also need to understand and study the local custom and culture. This is the long à ¯Ã‚ ¿Ã‚ ½term program, the conflict will happen in the future, but the company should pay more attention on the culture, and base on it, creating its own corporate culture in the globalization market. In the aspect of economic, the achievement of the international SMEs depends on the labor cost, the fluctuation of the currency. In the international market, the corporate need to consider which countryà ¯Ã‚ ¿Ã‚ ½s employees should be employed, the home national, the local people or the expatriate, and the benefit of the company and the labor cost balanced. 4. Government intervention in the HRM As the international company, no matter the size of the enterprise is big or small, when the market has some movements or the policy changed. The international SMEs should adapt the different situation and then make a right decision at the right time, but this process is quite hard for them. Because the government in order to protect the right of the labor, which sets a lot of policy or regular to limit the behavior of the corporate. The government intervention in HRM will increase the cost of transaction between the employee and the employer, at the same time, in order to cut the cost, the international SMEs need to recruit the professional personal who studies the governmentà ¯Ã‚ ¿Ã‚ ½ labor policies and labor law as the law consultant to manage the HR. if the company can react the government policy as soon as possible, it will achieve the great successful. 5. The reputation of the company in the HR marketing In the HR marketing, many candidates want to find a company which has good reputation in the market, and it has comfortable work environment, high salary, excellent management experiences and future development opportunity. But all of the above, the Small-Medium enterprises cannot afford to the employees. Because of it is lack of enough capital, and successful human resource management experience and the capability of the executive. Without enough capital, the SMEs just only can employed the candidates who are lack of the professional skill and professional knowledge, as they have no money, so they also donà ¯Ã‚ ¿Ã‚ ½t want to waste more money on training these employees, or the opportunity for training is not regular. And then the employees who have not accepted the opportunity of training, they will lose working motivation, so the work efficient will be down. And the other hand, the employees who have more experiences want to leave the company, because the company cannot provide excellent working treatment. So the SMEs are easier to lose their good human resource. The successful human resource management experience and the capability of the executive are very important to the enterprise. But the Small-Medium Enterprises are weak in these, their management experience is quite limited and obsolete, most of that is traditional management approach. As we know, the excellent leader can change the life of the company, so the executive capability is the standard of measuring a good or bad leader. If the good leader will set up the strategy objective, during the process of the strategy, he or she will lead his or her company go in the right direction and make a right decision immediately according to the different changes, which can attract their employees, and work hard for the company.

The Absurdity of Man Essay -- essays research papers

Absurdity is defined as that which is contrary to reason; clearly untrue, unreasonable or ridiculous. It is often a topic in existentialist writings relating to life. This subject is prevalent in Camus’ â€Å"The Stranger† and â€Å"The Myth of Sisyphus.† Camus depicts absurdity bringing about happiness or indifference in each of these literary works. In â€Å"The Myth of Sisyphus,† it is made clear that Sisyphus is aware that his existence is absurd. He is sentenced to an eternity of rolling a boulder up a steep mountain only to let it roll back down when it reaches its peak. His tragedy lies in the fact that he is conscious of the extent of his own misery. What makes his struggle very absurd is that he knows that there is no death at the end of it. The last sentence in this essay is in itself absurd, after describing the dilemma that Sisyphus eternally faces, Camus exclaims, â€Å"One must imagine Sisyphus happy.† This paradox is upheld because S isyphus is left refusing to recognize that there is nothing to hope for, and that he must live solely with what is known. Sisyphus’ redemption is seen in his ongoing struggle against the absurd. In â€Å"The Stranger†, Meursault does not realize his absurd situation until the end of the novel. It is illustrated, however, in his indifference toward life and lack of emotion throughout. In the beginning of the novel, Meursault is seen as a detached observer of life who is devoted to appreciating sensation. His physical wants and needs overpower his reason and...

How Has Globalization Shaped Your Community Essay

The term â€Å"globalization† is a complex concept to define in a single, precise statement as one might find in a dictionary. Although the phenomenon has many facets, it is generally described as the trend whereby countries, on a global scale join socially, politically and economically. This process is facilitated in many ways, like through public and private sector decisions, education and by the ever increasing rate of information transfer via the Internet and social media, which has been a major catalyst in contemporary politics. An example of this would be the ways in which the social media has facilitated the Arab Spring revolutions, as individuals see themselves increasingly as part of the larger picture; as citizens in the global scheme. Globalization is said to bring people of all nations closer together, especially through a common medium like the Internet, and through the common mechanism of economics. Growing up in one of Brooklyn’s most iconic religious communities, I have experienced the many changes to its population and commercialism as it has â€Å"evolved† due to globalization. I have seen the resistance to this change as well, which may be typical of areas where the majority are conservative, religious men and women. However, as all communities eventually yield somewhat to the changing political and social landscape, I have noticed the ways in which Crown Heights Brooklyn has also gave way to the phenomenon of globalization. From a lifelong perspective on my particular block, I have see the changes in the ways my neighbors and I shop, how we interact, and the effects of this change on the community. In particular, I’ve notice mass merchants opening up around my neighborhood. Neighborhoods comprised of a dominant ethnicity or religious majority tend to favor the â€Å"mom and pop† version of food markets, pharmacies, as well as locally owned day cares, schools, banks and other institutions. It is therefore interesting to watch the process of globalization gradually change my community in similar ways it has changed other secular neighborhood. Particularly notable is how the the local hardware store (where we went to buy our batteries and Walkmans) was replaced by a home depot, and the Jewish operated kosher markets give way to (still Kosher) super-centers. Additionally, in the generation of my youth prior to the technological revolution, the idea of a cell phone for every able bodied adult a nd teen was as foreign as the notion of a flying car, Let alone the use of the Internet for recurrent ordering of good and service. Before everyone was on board with â€Å"America Online† and learning the ins-and-outs of the Internet in the 1900’s, the community of Crown Heights had almost blatantly-defined boundaries, and consumers rarely, if ever traversed these invisible lines for their consumer needs- they had no need for Kosher food, or religious materials or traditional Jewish food. In one article, Mele makes an analogy using the Lower east side of New York City to describe the visceral effects of globalization on the urban life (5), explaining the ways big business has reinvented and marginalized the â€Å"local character† of these neighborhoods. When big companies seek to get bigger by opening chains in small religious neighborhoods, the negatives are the same as when they open in secular locales, such as the Lower East side of the New York City- the negatives are blatant. The anti-globalization arguments are also the same region to region; that is, the fear of mistreatment to workers and low wages for them to bring home (Clawson 1) among other things. With respect to my neighborhood, I can recall discussions by a few Rabbi’s about ways to slow or ameliorate such ills of the global market sprawl. But the sprawling of global living is inevitable, and as conservative a community may be, we should look for ways to live with the effects of globalization. We should strive to maximize the advantages while minimizing the harms. I will not claim that this trend in my neighborhood has lacked any appeal or advantage. Price and convenience of products are changing for the better, as we are able to obtain goods and services from the far reaches of the world by a click of a button, a phone call or a trip to your mass retailer. These large businesses offer delivery, savings selection and convenience often not affordable to the mom and pop store. The local butcher, local grocers and authentic, traditional bakeries in my neighborhood were replaced by large supermarkets promoting deep discounts and convenience of â€Å"one stop shopping.† According to recent research, Zhu, Singh and Dukes argue that some stores located near these larger enterprises performed better than those located miles away or more (3). Still, one can not ignore that In a society which is fast paced, local community economies are suffering greatly. The availability of goods and services may be more prolific than ever, but the quality leaves much to be remembered, as I do from the time of my childhood. The citizens of Crown Heights have learned to adapt to change, yet they may be powerless after all. Globalization means you aren’t just competing against the store across the street, but rather someone in another town or other nation, one quite possibly with a lower labor rate, cheaper raw materials and cheaper overhead. In a world like this, how can the small guys survive? Actually, there have been many suggestions for local sustainability put forth by both the merchants and the consumer culture. The government has attempted tariffs and legislations to promote local industry, and there are myriad anti-globalization organizations such as environmental groups like Greenpeace, and international groups like Oxfam (â€Å"Globalization† 1) However, experience from my community suggests that it is not government agenda, but community action that will bring forth the best long term changes. Studies often result in competing and/or mixed results and conclusions, but it is clear that Crown heights has changed for the worse in many ways due to globalization. For that reason it is logical to site academic studies to explain the causes and cures to this downside of global markets. Conventional wisdom and research may suggest that when large â€Å"Wall-Mart’s† open in a community, local businesses suffer for it. This model may also explain what is going on in Crown Heights- the total drawbacks of globalization outweigh any benefits. The negative impacts of the giant Wall-Mart is often used (perhaps correctly) to generalize the ills of the globalization. One recent study analyzed them once again, making use of national data, finding that the opening of a Wall-Mart reduces local-level (county) retail employment by 150 jobs. Because Wal-Mart stores employ an average of 360 workers, this suggests that for every new retail job created by Wal-Mart, 1.4 jobs are lost as existing businesses downsize or close. The study also found that the arrival of a Wall-Mart store reduces total county-wide retail payroll by an average of about $1.2 million (Flandez 1) So it would seem that local ownership is vital to the livelihood of a community, as well as the survival of the community’s traditions and to prevent global homogenization of consumer products and services. The obvious question for a member of a local community, concerns how to take back the consumer market. Perhaps local supermarkets can offer more comprehensive and effective promotional material or increase the scope of product being sold. A community member can do his or her part by buying from the local Farmers Market. This action has been proven to help local economies, and it is also currently trendy to be a devout â€Å"locavore† in certain places in New York City. The fact that farmers are selling direct to the most proximal residents means revenue stays within the community. Even if every need cannot be fulfilled from a local market, each local purchase has an incremental impact; and, when applied by the masses, grows exponentially. By supporting local food, Tierney (1) points out some benefits to the local community: one does not support shopping malls, chains, and the roads and infrastructure needed to nourish them. Instead, one supports farms, and the natural habitat that comes with them. This is a positive from a conservationist perspective. Lastly, but by far of least importance, is that locally grown food is fresher, and more flavorful. If the model of the farmer’s market can be applied to any other commercial product, it should; and other forms of push-back by consumer behavior modification such as this should be used to enhance the benefits of local markets on their respective communities. The fact that these markets are growing independent of government influence is a sign that people do value their small community enterprises. Every aspiring entrepreneur has big dreams. Many have small budgets, though, and globalization processes have led to the suppression and elimination of these entrepreneurial types to actualize their dreams and help the communities and maintain the cultures they were born into. Globalization has changed the look and feel of my community, as well as the very physical and social definition and boundaries of my community. A visitor in Crown Heights today, taking a stroll down the street intent on some consumer purchase, may have come from much further away compared to decades past. Hopefully, this consumer will consider the affect of his or her dollar on the local economy and chose wisely about where to spend it. Many times one will find that buying a product which is â€Å"grown locally† won’t cost you more than the alternative; and even if it it does, your purchase helps future generations of your community. Even in the slow-changing conservative religious community of my youth, commercial globalization takes a toll on the local economy and eventually effects traditional values, yet we still have choice as a community about where we shop. It is my hope that the small budget entrepreneur of today’s market will make a comeback in my neighborhood! Sources Clawson, Julie. â€Å"Globalization and Consumerism.† Onehandclapping: incantations at the edge of uncertainty. Julie Clawson, 20 Nov 2008. Web. Web. 28 Feb 2013. Flandez, Raymund. â€Å"What Can You Do to Fight Wall-Mart.† Wall Street Journal. 20 Mar 2009: n. page. Web. 30 Jan. 2013. Marco Lauteri, et al. â€Å"Combining Demographic And Land-Use Dynamics With Local Communities perceptions For Analyzing Socio-Ecological Systems: A Case Study In A Mountain Area Of Italy.† Iforest – Biogeosciences & Forestry 5.3 (2012): 1-8. Academic Search Complete. Web. 23 Jan. 2013. Tierney, John. â€Å"Fresh and Direct From the Garden an Ocean Away.† New York Times. 30 Aug 2011: n. page. Web. 30 Jan. 2013. Zhu, Ting, Vishal Singh, and Anthony Dukes. â€Å"Local Competition, Entry, And Agglomeration.† Quantitative Marketing & Economics 9.2 (2011): 129-154. Business Source Complete. Web. 29 Jan. 2013.

Expansion of urban and rural urbanization in Taiwan

Expansion of urban and rural urbanization in Taiwan Definition of Urbanization The term urbanization can be looked at from diverse perspectives. First, urbanization can be explained to be the convergence of populations. Secondly, urbanization can be described as the process in which the movement of people into a given city translates into an urban way of living. Thirdly, it is the diffusion of the urban living to agricultural oriented regions.Advertising We will write a custom research paper sample on Expansion of urban and rural urbanization in Taiwan specifically for you for only $16.05 $11/page Learn More Fourthly, urbanization is the progression in which the magnitude of people residing in urban places multiplies (Yeung and Lo, 1996). Due to its quantitative nature, the last definition is the mostly applicable. Urbanization can therefore be generally defined as the process in which the magnitude of people residing in urban places increases with the growth in economy (Yeung and Lo, 1996). Urbanization in l ight of Taiwan In Taiwan, cities with at least 50000 people are considered as urban centers. Administratively, Taiwan is partitioned into central municipalities, provincial cities and prefectures that are two five and sixteen in number respectively (Yeung and Lo, 1996). Each prefecture encompasses at least one central city, a number of towns and several rural districts. Whereas both central municipalities and provincial cities are bigger in size, prefectures are of standard sizes, each with their central cities acting as their respective administrative centers. On the other hand, prefectural rural towns comprise of rural regions and mid-urban townships. Furthermore, Taiwan has been partitioned into four main parts: the Northern, Southern, Eastern and Central parts for planning purposes (Yeung and Lo, 1996). The ratio of the urban population to the total population determines the degree of Taiwanian urbanization. Statistically, the level of urbanization in Taiwan has escalated over t ime, that is, from 24.1% in 1950 to over 74.1% in the twenty first century (Yeung and Lo, 1996). Statistics also indicate that the gap between annual population growth rate and the urbanization growth rates has narrowed over time, since 1950 to most recently. This shows that the movement of people from the agricultural regions to urban cities had started to ease. Primarily, industrialization was the main cause of the high urban growth rate (Yeung and Lo, 1996).Advertising Looking for research paper on environmental studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More Apart from industrialization, a high birth rate emanating from mass flow of youth to the urban areas is also another determinant of high growth experienced in urban centers. Administratively, cities in Taiwan are in four groups: â€Å"Central municipalities, provincial cities, prefectural cities and towns plus rural areas† (Yeung and Lo, 1996). Statistics sho w that between 1961 and 1989, the yearly average growth rate of the central municipalities was more than the annual growth of Taiwan itself. Prefectural cities had the fastest growth, towns and rural areas had the lowest rate of growth compared to the natural population growth rate. This shows that there has been much out migration. Most of the intermediary prefectural cities are located close to the metropolis, and in this way, they contribute towards metropolitan development (Yeung and Lo, 1996). Statistics also indicate that the rate at which small and medium sized cities are expanding is higher than that of the bigger ones. After 1980, majority of the Island’s (Taiwan’s) major cities have been located mainly in the central, southern and northern regions. This can be attributed to the accompanying spontaneous rate of development in these regions. The Eastern part has lagged behind in development mainly due to its mountainous nature that renders both transportation a nd communication cumbersome. Since 1960, the spatial distribution of cities has been inclined towards the north and south. Although there is a metropolitan area in each region, the Eastern part is devoid of any. Taiwan’s urban system â€Å"An urban system is defined in terms of size, function, and service area (or area of influence), and by differences in the social, economic, and cultural activities of cities within a specific region. Spatially speaking, a hierarchical relationship is formed. Cities higher in the hierarchy are larger and have a higher functional level. They also have a more expanded sphere of influence and complex social, economic, and cultural characteristics. Cities within the hierarchy perform functions according to a division of labour. These close ties create an orderly relationship within the system† (Yeung and Lo, 1996).Taiwan can be classified into five hierarchical levels. The first level is agricultural villages that are found after about ev ery 2-5 kilometers and have an estimated population of 4000 people. General towns are in the second level with a minimum and maximum population of 10000 and 50000 respectively. They are found between like every 10 kilometers. Local centers are found in the third level. They are independent towns, with majority being located in metropolitan regions. Their population can range between 100000-500000 people.Advertising We will write a custom research paper sample on Expansion of urban and rural urbanization in Taiwan specifically for you for only $16.05 $11/page Learn More They are interspersed between 15-40 intervals within a sphere of influence of between 2000000-800000 persons. The third level is occupied by the regional centers, which are mostly located in metropolitan areas, although some like Taitung and Hualien, are independent towns with a population of up to and exceeding two million people. They are located about 80 kilometers apart. Level five compri ses of the political, cultural and economic center of Taiwan Taipei. It has an area of influence covering about 5 million people. The whole Taipei metropolitan region is Taipei’s sphere of influence. The time required to travel between the northern and southern regions has been greatly reduced over the last four decades. This has been enhanced by not only the installation of the railway electrification, but also by completion of the Sun Yatsen Freeway (Yeung and Lo, 1996). Population and employment in Taiwan The population of Taiwan exponentially skyrocketed between 1950 and 1990. This one of the world’s biggest growth in population was determined mainly by high birth rate since there was no international in-migration by then. However, with time, the birth rate has been reducing to an increase in the level of education and introduction of population policy that requires fewer children per family. Population in Taiwan has been classified into three: the youth, working class, and the elderly (Yeung and Lo, 1996). Over time, the working class has been the leading in number, Due to the presence of a metropolis (Taipei), the northern region has attracted majority of the population. Being the first city on the island to be globalized, Taipei has employed many people than any other city. The population in the Central, Eastern, and Southern parts has on the other hand been declining over time (Yeung and Lo, 1996). The secondary industry has been the main leading in providing employment to Taiwan people. The primary industry, though responsible for provision of employment through agriculture, forestry, and fishery, has declined. Tertiary employment has been rising gradually (Yeung and Lo, 1996). Expanding urbanization in the urban areas to minimize water pollution Taiwan like other Low Economically Developed Countries, experiences three main challenges. These are high population growth rate, reduced income levels, ineffective planning, and administrative mechanisms to handle the high population (Boult, 1999). The northern region is loaded with many industries that contribute to both water and air pollution.Advertising Looking for research paper on environmental studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More There is raw sewage from the households, increased application of fertilizers and pesticides, and contamination of clean water sources resulting to water pollution (Shambaugh, 1998. p.190). Besides industrial fumes, the use of automobiles such as buses, cars, and motorbikes has contributed to air pollution in Taiwan for decades (Shambaugh, 1998. p.192). There are also cases of soil pollution due to use of heavy metals and pesticides (Shambaugh, 1998. p.191). Taiwan is therefore faced with the hurdles of containing the impacts of economic growth and ensuring there is a sustainable dependency of its citizens on the Island’s economic resources (Elliot, 1999). To minimize pollution, Taiwan ought to initiate some legal requirements and fines. For example, companies found to be disposing wastes illegally should be fined, enlightening citizens on environmental aspects, directing all new vehicles to be fitted with catalytic chambers, among other restrictions (Boult, 1999). Strategies that can be implemented to help minimize rural-urban migration include creating job opportunities in the rural, introducing better educational and social services, and developing good transport network to encourage people to commute and live out of the city (Boult, 1999). Expanding urbanization to solve congestion and overpopulation As stated earlier, urbanization entails two key aspects. These are proportion of people residing in urban areas and growth in economy. In Taiwan, even though there is overpopulation within its urban centers, the growth in economy has not yet reached the level of sustaining the already increased population. Taiwan’s concentration of cities within the northern region has led to an increase in the rural urban migration. Just like other developing countries like China, Mexico, and Brazil among others, Taiwan is still a hub of overpopulation and poverty. This is due to the fact that, many people migrate from the rural districts to the urban areas in s uch for employment and better standards of living. Given that not all of them can be absorbed in employment, there are cases of congestion strain on available resources and anonymity that eventually leads to a reduction in the value system. Vices like crime and other conflicting social values set in. Generally, effects of overpopulation include: unemployment, overcrowding leading to depletion of resources, reduced living standards that curtail economic development, land fragmentation that impedes agriculture, and slum development resulting to air and water pollution, inability of the affected city to offer equitable and quality education and medical care to all and poverty, misuse of free land and deforestation (Boult, 1999). Given that Taiwan’s urban areas are more populated than its rural districts, expanding urbanization in the rural areas demands that the Taiwan government comes up with mechanisms to de-congest the urban centers. This may include investing in the health i ndustry, limiting car use, introducing lead-free fuel and putting up self-contained residences to help elevate people’s quality of life (Boult, 1999). As it has been the case in Los Angeles, railway transport can be spread to the agricultural areas to help development of such regions (Thisdell, 1993). The success of the development of new towns and industries in the southern region will be enhanced by efficient transport network between the rural parts and the metropolitan regions (Chaffey, 1994). There has been a decline in the agricultural (primary) industry and this could be one of the ways to revive it. To encourage employment, the informal sector should be established (Boult, 1999). Like other cities like Los Angeles, Taiwan ought to undertake some measures in the transport sector to minimize traffic congestion. For instance, creating an integrated underground route for passage of trains and other vehicles (Thisdell, 1993) or minimizing dependency on automobiles by devel oping a transport means that is pedestrian/cycle oriented, like has been done by other cities around the world (Newman, 1999). Conclusion Taiwan like other developing nations is experiencing industrialization and urbanization. This has led to a rise in rural – urban migration resulting to overpopulation, congestion, and pollution, which are a threat to sustainable development (Adams, 1999). These effects have in turn hampered economic growth, which is a vital ingredient in true urbanization. To disentangle itself from this problem, Taiwan should expand urbanization by spreading its industries to rural areas and technologically contain the situation in its northern region. This will help decongest the northern region. Investing more in education and health sectors and restructuring the transport system like other cities in the world have tackled it will help Taiwan stand the challenge of urbanization. This is the only way to ensure that there is sustainable development on this island. References Adams, W. N. (1999). Introducing Human Geographies: Sustainability. London: Arnold pub. (Attached material). Boult, B. et al. (1999). People, places and themes. Oxford: Heinemann. (Attached material). Chaffey, J. (1994). Core Geography: The challenge of urbanization. London: Longman publishers. (Attached material). Elliot, J. A. (1999). An introduction to sustainable development. London: Routledge. (Attached material). Newman, P. (1999). Transport: Reducing automobile dependence (p. 67-92). London: Earthscan publications. (Attached material). Shambaugh, D. (1998). Contemporary Taiwan. New York: Oxford University Press. Web. Thisdell, D. (1993). Can L.A kick the car habit? New Scientist. (Attached material). Yeung, Y. and Lo, F. (1996). Emerging world cities in Pacific Asia. Tokyo: United Nations University Press. Web.

A hope in the unseen essays

A hope in the unseen essays In this Story A Hope in the Unseen we see a young man that has great deal of potential, that is stuck inside a school where it is hard for him to advance as far as a normal student in normal circumstances would. Our main character, Cedric, is constantly put up against odds that are against him, yet he strives to achieve so much in his life. We watch him in this book go through many triumphs and failures that most of us would never imagine having to deal with in our own lives. Cedric main supporter throughout his life is his mother Barbara. She is a very religious and caring mother that has also had many hardships in her life, including the birth of Cedric due to the fact that Cedrics father wanted her to have an abortion. She is the person that always helps Cedric to find the path he needs to be on when Cedric himself lost his way. Another large supporter early on in this book was Cedrics science teacher Mr. Taylor. Mr. Taylor realized the great potential Cedric had academically, but he also knew that Cedric frequently set his goals too high for even himself. Mr. Taylor also encouraged Cedrics growing knowledge by supplementing Cedric with after school tasks and challenges. When Cedric is accepted into the MITES program at MIT after he applied and prayed that he would get in, he put all his focus and hopes in the fact that MIT was the school for him. After getting to MIT and realizing the great difficulty and challenge it presented him, he quickly became discouraged and decided that he did not in fact want to attend MIT. After he returned to Washington D.C. after his MIT visit, Justice Clarence Thomas asked to have a meeting with Cedric in order to discuss his goals. Justice Thomas was very straightforward with Cedric and told him how he felt about Cedrics choices regarding colleges, although some of what Justice Thomas told Cedric was not what Cedric wanted to hear. ...

Pick A Team Coursework Example | Topics and Well Written Essays - 500 words

Pick A Team - Coursework Example This organization maintains mainly three websites named as â€Å"The red Cross Website†, â€Å"The History of The Red Cross†, and â€Å"The Clara Barton National Historic Site†. The Chairman of Board of governors is responsible for the operation of ARC in United States, and US president is the honorary chairman of the Red Cross. The most attractive feature of American Red Cross is that it offers services to beneficiaries without any discrimination on the basis of nationality, sex, race, economical class, religious beliefs, or political opinions (ICRC, 1996). The ARC is governed by volunteers and funded by community donations. In addition, income from health and safety products and blood products also add to the operating funds of the ARC. The major characteristic feature of this organization is that it is a nationwide network having more than 650 chapters and 36 blood services divisions which are fully dedicated to people in need (Community Resources Guide). ARC has millions of volunteers who are always ready to dedicate their services to disaster relief and they are the absolute assets of the organization. ARC’s main areas of focus include community services, communication services for military members, collection and distribution of blood products, educational programs, and international relief and welfare programs.

Analysis of an allocated management practitioner article using Essay

Analysis of an allocated management practitioner article using relevant organisational behaviour theory - Essay Example These findings, according to the writer are evidence of how critical it is for management to ensure they improve communication strategy by making it a vital part of their HR practice and strategy. To facilitate this, the writer makes several recommendations towards what they think should be done, this include; having a shared purpose, convincing the leaders, engaging the staff, taking the existing channels of communication to account, maintain a personal touch, working in collaboration with the stakeholders and finally measuring and evaluating the results. In summary, the writer can be seen as trying to assert the importance of communication for its own sake and also the importance of letting the staff and other stakeholders appreciate and understand the benefits of communication. For a long time, managers and researchers have agreed that organizational success is not separable from smoothness in the communication process, in every organization; the most effective employees are those that have open communication with their manager and leaders (Snyder and Morris, 1984). This is because communication helps them build health working relationship which serve, among other things to improve their organizational identification and thus boost their performance making it more effective (Gray & Laidlaw, 2004). In addition, when there are major organizational changes involving mergers or layoffs, in a firm where employees have open communication to management, it will be relatively easy to deal with such (Gopinath & Becker, 2000; Schweiger & DeNisi, 1991). When there is a culture of communication whether vertical or horizontal, managers and employees are better able to deal with job stressors, which would otherwise negatively affect performance. The Organizational suppo rt theory proposes that with time, employees come to form global beliefs, which are founded on the manner in which they

Oppose National Identification Cards Essay Example | Topics and Well Written Essays - 1000 words

Oppose National Identification Cards - Essay Example Ultimately, the Act was intended to prevent terrorism by creating rigorous and consistent standards with regard to state-issued IDs for all the states to follow. States are commissioned to renovate the drivers’ licenses and non-drivers’ identification cards such that uniform security features could be included in them across the whole country (PFAW Capitol Hill). The law repealed Section 7212 under Intelligence Reform and Terrorism Prevention Act of 2004, a regulation targeting the issue of national standards for drivers’ licenses and personal identification cards where minimum standards were set and certain information were disclosed in the identification cards left to each of the states’ discretion, thus sacrificing the consistency of the categories and criteria on who are eligible to obtain the drivers’ licenses across the whole country. The new law as such reformed this by replacing each of all the states standards with a specific national one ( Hann). Technically, states are not mandated to accept these federal standards. But, refusing to do so would mean that their residents would be refused employment, then denied having social security or disallowed air travel. In a sense, instead of imposing a direct order on the states, the federal government is threatening them into complying underhandedly. Combating terrorism is the primary reason behind all these. But, proponents of these are actually forgetting that the criminals do not care about laws, not so much as to breaking them anyway. A terrorist would not so much bat an eyelash when he is not going to be dutifully able to obtain a federal ID card. People who disregarded the nation’s immigration laws would not care so much if they were to disrespect these ID requirements, especially when any card can be forged and any regulating agency could

The Medium Is the Massage Mcluhan Essay Example for Free

The Medium Is the Massage Mcluhan Essay This change in our perceptions of reality is the metaphor. â€Å"Our metaphors create the content of our culture. † (Postman, 1986) Postman compares the prophecies of George Orwell’s 1984 with the Aldus Huxley’s Brave New World. Orwell’s warning is of an â€Å"externally imposed oppression† while Huxley’s warning is of â€Å"people who will come to love their oppression, to adore their technologies that undo their capacities to think,† amusing their selves to death (Postman, 1986). Our culture is in danger of trivialization due to the distractions, amusements and limitations of our media today. It is our esponsibility to study the effects of our technologies to prevent any detrimental unanticipated consequences they may have on our society. Samuel Morse when he invented telegraphy, predicted that it would make â€Å"one neighborhood of the whole country. † According to Postman telegraphy â€Å"destroyed the prevailing definition of information, and in doing so gave a new meaning to public discourse. † It is with telegraphy and its union with the press that the value of information changed. Information became context- ­? free and a commodity. Information was bought and sold irrespective of its use or eaning, 1 and this is how the value of news has come to rely on its novelty, interest and curiosity and not on its functionality (Postman, 1986). â€Å"Television speaks in only one persistent voice – the voice of entertainment,† (Postman, 1986). Like the primitive technology of smoke signals, television is a medium restricted by its form. A Cherokee philosopher cannot communicate his ideas with smoke signals. Likewise, television with its inherent bias cannot be used for complex discussions. â€Å"The average length of a shot on network television is only 3. 5 seconds so that the eye never rests, lways has something new to see. † (Postman, 1986) Television favors fascinating dynamic visuals over ‘boring’ complexity and coherence- ­? which do not play well on television. All content is presented as entertainment, â€Å"requiring minimal skills to comprehend it, and is largely aimed at emotional gratification. † (Postman, 1986) However, this does not mean that there is anything wrong with entertainment or that all TV programs are useless. What is wrong is to turn to television for anything serious, expecting the meaningful. It is our obligation to be aware of the metaphor. The metaphor is new culture centered on the need to be entertained and incapable of filtering information, distinguishing what is relevant, or questioning what needs to be questioned. As we are now experiencing the boom in social media with 955 million active users on Facebook in June 2012 (Wikipedia, 2012), it is apparent that we should follow the advice of McLuhan and Postman, and study the elusive effects of social media on our culture today. Facebook tends to encourage people to only show how wonderful their life is. They engage in a form of personal propaganda, indulging in narcissistic behaviors n an environment where it is the norm to do so. It is true that social media brought the world closer together but it has also distanced us. We stay in touch without actually having a conversation through broadcasts and status messages. People compete to have as many friends as possible, making relationships shallow and communications superficial. With more than half of Facebook users accessing Facebook on their mobile devices, it is also important to note the distractions and disconnect these devices cause in our relationships in the real world. â€Å"People know what they do; they frequently now why they do what they do; but what they don’t know is what what they do does† Foucault (Mahon, 1992). In a world where technology is the way of life, it is crucial for us to investigate the effects these tools have on our societies. These tools are extensions of our human experience and therefore must be examined as phenomena that shape the very form of our existence, altering our day- ­? to- ­? day lives and dynamically influencing our culture. These influences maybe indirect and subtle and it is our responsibility to be simply conscious of their effects regardless of whether they are eneficial or not. It is through this awareness that we would be able to 2 prevent the changes that we decide do not suit our visions and goals for the human race. References: †¢ McLuhan, M. (1994). Understanding media: The extensions of man. (pp. 721). Cambridge, MA: MIT Press. Postman, N. (1986). Amusing ourselves to death. New York, NY: Penguin Group. Mahon, M. (1992). Foucaults nietzschean genealogy: Truth, power, and the subject. (p. 130). Albany, NY: State University of New York Press. Wikipedia. (2012, August 20). http://en. wikipedia. org/wiki/Facebook    Facebook. Retrieved from †¢ †¢ †¢ 3

History of the Roman Baths

History of the Roman Baths Hala Ahmed Albinali Ms. Jessica Lund The Roman Baths The Roman baths are immense and outstanding complex structures designed for bathing, relaxing, and socializing. The Romans believed the baths were essential to the Roman civilization and that they were an example of their superiority and power. The Roman baths were an important part of daily life in ancient Rome’s architectural and social role, since it fulfilled Romans’ concerns about health and cleanliness, as well as allowed all social classes to mix freely, relax, communicate, and bathe while being drivers of the evolution of architecture. The Roman baths were centers of leisure, socialization, business, and gossip. They were originally built as a somewhat private gym in the households of wealthy Romans. The baths also existed in early Egyptian palaces. The Romans took the idea of a hipbath from the Greeks and expanded it into a high degree of sophistication. The baths were usually located near the forum, which is a marketplace or Public Square of an ancient Roman city, the center of legal and business affairs and a place of assembly for the people. At an excavation site in Pompeii, where the first and earliest entry fee box was discovered, that the cost of entry at the Roman baths was simple one â€Å"quadrans† − the smallest coin currency in Rome, thus the Roman baths became a daily regime for people of all classes. On holidays, the entrance fee was free, and during Diocletian’s reign the fee cost two denarii, which was more expensive than usual. The wealthy Romans had balnae in their villas, whic h were smaller, private bathhouses. The Roman baths, which are called thermae, were immensely large bathhouses built for a state and it typically took several blocks. Mixed bathing was unacceptable by most citizens, so there were times for both men and women at the Roman baths. Roman men would work around the afternoon and finish by 2PM or 3PM. At 2PM, the baths were open for mainly men to sport, bathe, and communicate until the baths close. On the other hand, Women had less time, they went in the morning while the men were at work to bathe, gossip, exercise if they were athletes, and meet friends until 2PM. Republican bathhouses had separate bathing facilities for men and women instead of having times for both men and women. As the Roman baths’ popularity grew, men began to use the baths daily, even the Emperor Commodus− who ruled from 180 BC to 192 BC as well as ruling as co-emperor with his father, Marcus Aurelius, from 177 BC− liked bathing so much he says he visited as much as eight times a day. From the beginning of 2nd Century BC, the Roman Baths grew in popularity and size since each Emperor tried to outshine the last Emperor by building more improved bathhouses for the citizens of Rome. By 5th Century AD, the Roman baths became a fundamental part of ancient Roman culture and could be found all over the Roman Empire − there were over nine hundred in Rome alone. Some amazing examples of the Roman baths are the baths of Caracalla, which covered more than thirty-two acres and could hold sixteen hundred bathers at once. It is among the most magnificent bathhouses of the entire Imperial era, but Diocletian’s baths outdid that since they have held up to three thousand people. Some Roman bathhouses were built on natural hot springs, which were known for their healing properties. According to writings and the ritual offerings found in excavations that the water, usually as hot as forty-six degrees Centigrade, that the healing was thought to be the work of the gods. Some ancient Roman bathhouses had temples built either on the site or very close to it, thus they became sacred places. For example, Sulis was the Celtic goddess of the spring, and when the Romans arrived, they worshipped her too. They recognized her with their own goddess of healing, Minerva. On the hot spring, the baths were built, and next to it, a temple to Sulis-Minerva in a walled enclosure. There were no services in the temple, but priests sacrificed animals, and after that, people went in for private prayers. They prayed standing in front of the statue with their hands out, palms up, and when they finished they kissed the statue’s feet. Most ancient Roman baths were places of enter tainment rather than worship. The bathhouses were built to provide a regular ritual that Romans repeated every time they visited the Roman baths. When entering the baths, they would first go to the dressing room, or apodyterium, where there werecabinets to store their clothes and shoes which were guarded by slaves for a fee. The slave(s) would also escort the bathers while carrying the bather’s gear. Sometimes the dressing room had multiple purposes, for example, in the Stabian Baths in Pompeii, thewomens dressing roomwas also a frigidarium, a room with a small cold-water pool. There is no clear evidence that shows what the Romans wore when bathing, but they may also have worn some light covering in the baths. Within the baths, they may have worn special sandals with thick soles to protect their feet from the heated floors. In the baths, there was a large central courtyard, whichwas the exercise ground, or palaestra. A shadyporticothat led into the bathing rooms surrounded it. The palaestra has a natationà ¢Ë†â€™a large outdoor pool such asone in the Stabian Baths. Since the Romans had no soap, they would use oil instead. After changing clothes and oiling their bodies, male bathers would usually begin their routine with exercise, by doing exercises such as wrestling, mild weight lifting, numerous types ofball playing, running, and swimming. After exercise, the bathers would have the dirt and oil scraped from their bodies with a curved metal tool called astrigil. A slave carried their towels,oil flasks,and strigils, while the bathers would start bathing through rooms of various temperatures. They may start in the warm room or tepidarium, which had heated walls and floors, but sometimes no pool, and then proceed to the hot bath, or caldarium, which wasclosest to the furnace. The caldarium had a large or small pool with very hot water and awaist-high fountainor labrum with cool water to splash on their face and neck. After this, the bather could spend some time in thetepidariumagain befo re finishing in thecold roomor frigidarium, a room with acold pool. They would sometimes repeat the same progression of rooms but backwards. Other rooms provided moist steam such as sudataria, dry heat like a sauna or laconicum, as well as massages with perfumed oils. After their baths, they could stroll in the other places the Roman baths offered. The bathers could watch performances of jugglers or acrobats, stroll in the gardens, visit the library, buy a snack from food vendors, or listen to a literary recital. The baths seem to be a quiet, leisurely place, but the baths were noisy, as one philosopher−Seneca−complained when he lived near a bathhouse in Rome: The sturdy man does his exercise with lead weights. When he is straining hard (or pretending to) I can hear him grunt; when he breathes out I hear him panting and his hoarse gasps. Or I might hear the blows of the massagers hands slapping his shoulders. To all this, add the man who dives in with a lot of noise and splashing. And if a ball player comes along and begins to count his score out loud, I am definitely finished. The baths were made to be very attractive and striking places. Although most of the decorations have not survived, many writers commented on the luxury of the bathhouses, describing them with words such as, â€Å"well-lighted, lovely mosaics, airy rooms with high vaulted ceilings, silver faucets and fittings, and paintings and colored marble panels.† There was also a large entrance or meeting area, where people could walk, talk, or sit on seats around two large fountains. Roman engineers invented a system of heating the baths called thehypocaust. Pillars and spaces were left inside the walls so that hot air from the furnace, or praefurnium, could circulate and flow through the space in the walls. Rooms that required the most heat were placed closest to the furnace and the heat could be increased by adding more wood to the furnace. Many heated rooms and pools were positioned to make the most of the heat of the sun. At the Baths of Caracalla, the hot room was an enormous hall th at was one hundred and fifteen feet wide with a pool three feet deep.In order to heat it, approximately fifty large furnaces were needed as well as millions of fireproof terracotta bricks or special bricks called tegulae mammatae. Bathhouses also had largepublic latrines, usually with marble seats over channels whose continuous flow of water that established the first â€Å"flush toilets.† These toilets were a vital part of the plumbing system as well as another common area in which to sit and talk. There was a continuous water flow underneath the seats. A shallowwater channelin front of the seats providedsponges attached to sticksfor people to wipe themselves. The Roman baths were among the most splendid and luxurious of all the outstanding works, and it allowed all, no matter what their social role was, to enjoy the magnificent baths. With their exquisite furnishings, high vaulted ceilings, paintings, brightly colored mosaics, marble panels, and silver faucets and fittings. As well as its organization and planning. The Roman baths were an important part of Rome’s superiority, social role, and advancements in architecture and more. Ancient Roman Baths: Ancient Roman Architecture in Action.Web. 18 February 2015. Camelot International: Britains Heritage and History.† Web. 18 Feb. 2015. James. Roman Baths: Facts and Information.† 25 Mar. 2013. Web. 18 Feb. 2016. McManus, Barbara F. Roman Baths.† June 2011. Web. 16 Feb. 2015. Cartwright, Mark. Roman Baths.† 2 May 2013. Web. 17 Feb. 2015. McGuire, Lela. Baths in Ancient Rome.† Web. 18 February 2015 ROMAN BATHS.† Web. 18 Feb. 2015. Carr, Karen. Roman Baths.†. 10 Feb. 2015. Web. 18 Feb. 2015. Baths. PBS. Web. 18 Feb. 2015. The Romans The Bath House.† 8 Mar. 2014. Web. 18 Feb. 2015. Roman Baths.† Web. 18 Feb. 2015. The Scribe. Ancient History Blog.† 14 Jan. 2011. Web. 18 Feb. 2015.